2010 Georges Duboeuf Beaujolais Nouveau

Full disclosure notice: I’ve never been a big fan of most of these wines, finding them geared more toward marketing ploy than the palate. Approaching this one even with an open mind unfortunately confirms my prejudices. A nose of overripe berries and apples is somewhat promising but the follow through is both surprising and disappointing. The fruit seems short and tart, especially for a Nouveau—more like cranberry—and the finish is short. Even if you like this sort of thing, I cannot, even putting my predilections aside, recommend this one. The Nouveau Villages, however, is another matter; stay tuned!

WHO: Georges Duboeuf
WHAT: Gamay
WHERE: Beaujolais, France
WHEN: 2010
HOW MUCH: $10 (Media sample)

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